It’s a new year and now is the time to start prepping for it, especially if you haven’t already. What products do you plan to feature and what is your new marketing plan? These are all things you need to think about, on top of a million other things. This week’s marketing tip will focus on a few tips that will help you prepare for a brand new year.
Online Marketing
- Get active on social media – This isn’t difficult to do. It’s pretty simple and you can easily gain exposure.
marketing tip - Start blogging – Blogging is a great way to get your company name out there and to gain new customers. People can learn more about you and actually develop a relationship with you. It doesn’t have to be just about your business, make it interesting by adding a few tips and ideas on how to use you products or industry related news.
Offline Marketing
- Of course, customers don’t necessarily trust you 100% when you rave about how amazing a product is, since you’re the one selling it and making a profit. However, they do believe other customers. Get your loyal customers to give you a great testimonial on your service, products, or store in general.
- Speak publicly – This is a great way to get your name out there. It doesn’t cost, puts you as an expert in your field, and promotes your business.
- Refresh marketing tactics – Consider changing your signage, brochures, posters, business cards, and logos. Rebrand your store. If you find you haven’t updated your look in awhile and you’re not attracting customers, maybe refresh your look
- Look for opportunity – Find new ways to branch out. Are you reaching your potential customers? Find new ways to reach these customers.
Start making plans for the new year so your business can be as great as ever!
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