You’ve researched marketing till you can research no more. You’ve implemented new ideas and have created a marketing plan that you know is working. However, have you reached a plateau in your marketing strategy? Do you want to get somewhat creative and implement something new into it, but want to stay within your budget? Well, this week’s marketing tip helps you get creative within your marketing strategy. We have a few tips that will help you change things up that your customers will be excited by.
You may have a great marketing plan, however, you get tired of doing the same things over and over again. You want to switch things up a bit to keep your customers on their toes. So, we have compiled a list of marketing ideas that will help you get out of the same routine.
- Let customers take your name home with them – Print calenders, recycled totes, plastic cups or anything that your customers can actually take home with them and use. When they use it, they’ll see your business name and think of you.
- Keep customers informed – When passing out business cards or brochures, make sure you include your services and type of products that will fill them in on your store.
- Feature a drawing – Feature a drawing in your store for your customers to win a discount or coupons. Not only will you be drawing more customers in, but you will be collecting important information about your customers. You can find out who your target market is and their information to send them specials in the mail or through email.
- Conduct special programs – Keep your customers informed on your latest products by conduct special programs on your newest product. Show them what it can do and tell them the great benefits of it.
- Fill customers in – Keep your customers up-to-date on all the latest products you have in your store through your company’s website or social media page.
- Promote yourself – Get your name out there. Write articles to promote yourself as an expert in the newspaper or trade journals, network at town meetings.
- Be remembered – This may sound cheesy, but get a 1-800 number that is memorable to your customers.
- Place ads in unique locations – Place ads on benches around parks, the city, eye-catching billboards, Saturday’s paper or on a bus. Make sure you reach all of your customers in an eye-catching manner.
These 8 creative marketing tips are just great ways to switch up your routine so you’re not in a lull of things. Whenever you do something exciting, that sparks your customer’s interest. Therefore, they want to come in and check out your store and what you have to offer. So start shaking things up a bit and get your customers into your store!
Hope this was helpful! Until the next marketing tip, check out the latest news and wholesale suppliers at FGmarket.
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