Within your business, everything you do is catered towards you customers. You want them completely satisfied within all aspects of your business, through everything you do. You want them satisfied with the products in your store, checking out and your customer service. Even making your emails and knowing which ones to send are truly important. So, this week’s marketing tip will focus on what emails to send and what to avoid to satisfy your customers.
Order Confirmation – If you offer an online store, customers want to feel safe and know that their order is being taken care of. Therefore, send an order confirmation to your customers. Of course, you can just set it up to be automated, but it includes all the details of their order. Having an email show up in their inbox confirming their order makes them feel like they were acknowledge and have faith that their order is in being processed and noticed.
Welcome To Our Store – Whether you send emails to your customers whenever they sign up for a newsletter or sign up online, send a welcome email. You can include basic details and just welcome them and thank your potential customers for signing up. It just shows them that you do care and are grateful for their participation in your store.
Newsletters – Newsletters are great. They can be sent out once a week or once a month, just don’t bombard your customers inboxes or they will be un-subscribing in no time. A newsletter is great because it keeps all your customers up-to-date on all the latest news in your store and the great products.
Sales & Promotions –The fastest way to get customers into your store is to announce sales and promotions that you have going on in your store. Even get them into your store by attaching a coupon to the email. If you come into our store today and mention this email, you will get 15% off any item is a great promotion to include.
Emails are great for your store. It’s important that you send them out, yet not overwhelm your customers with one a day. Keep it to a schedule of about once a week or even once a month, whatever works best for you.
Was this helpful? Read the previous tip of the week!
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