You have great products in your store. Along with those great products, you want to promote them, right? It’s important to promote unique products in your store so people know what you have to offer them. However, are you doing this properly? Can they even find these items in your store? You may have just the right product they’re looking for, but they can’t find it. That’s why you need to display your products properly in your store. So, FGmarket’s marketing tip this week is all about properly displaying your products to market them the best that you can.
Can You See It? – Is there a specific product that you’re wanting to showcase? Well, first thing’s first, take a step back and find out where you think it’s appropriate in your store. Once you have done so, come in as a customer yourself and see if you can notice the product. Your products have to be seen, that’s so important in your store. You may have different product lines that you want to showcase, however, getting creative with displaying them where everything can be seen is not a hard task to conquer.
Get Creative – You have display fixtures in your store, now get creative with them. No one wants to walk into a store and find the same boring displays that everyone else does. Consumers want to be wowed and see something different when they walk into your store. Mix and match products that make great cross-promotion sellers, hang items from the ceiling or fixtures to create an eye-catching approach or make a themed display center in the middle of your store; all these ideas will definitely grab your customer’s attention. Sit down and think about what you like to see in a store’s setup. Even ask your customers what they prefer. It’s important to stand out with your displays.
So, when thinking about your products, think of ways to display them in your store. It’s so important to get creative with all of your products, whether you are displaying one particular line or combining multiple, they all deserve to be seen.
Was this helpful? Read the previous tip of the week!
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